Archive | Personal Improvement

The Tipping Point : How Little Things Can Make a Big Difference

By Malcolm Gladwell ISBN 0316346624 This is the book that brought Malcolm Gladwell to global prominence.  He is a brilliant observer and his unexpected insights are extremely powerful.  I first read this book several years ago and it really changed the way I look at many things. I reread it in the last few months […]

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Made to Stick: Why Some Ideas Survive and Others Die

This book examines the concept of idea “stickiness”, that is why some ideas are unforgettable and others aren’t. The authors boil it down to 6 key principles. If you are more than 20 years old – you are probably making a mess of your communication because of “The curse of Knowledge”. All this and more.

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